Business Model Overview

REVENUE GENERATION:

We collaborate with various projects to create campaigns. These projects pay a campaign fee to TapTap for accessing the platform’s user base.

The revenue generated from these campaigns is strategically split:

50% goes directly into the $TAP BuyBack & Burn mechanism, which reduces the circulating supply of $TAP tokens, growing their value.

The remaining 50% is distributed to users as rewards for participating in quests, creating a strong incentive for user engagement and retention.

QUEST2EARN:

Once users are brought onto the platform through the Tap2Earn mini-games, the focus shifts to the Quest2Earn platform. This transition is critical as Quest2Earn represents the primary revenue stream for TapTap.

On the Quest2Earn platform, users engage in more complex and meaningful tasks that align with the marketing goals of the projects we collaborate with.

These tasks are designed to be both rewarding and engaging, ensuring that users are motivated to participate actively. As users complete these quests, they earn rewards funded by the project campaign fees, which not only enhances user satisfaction but also drives higher participation rates.

This cycle of engagement ensures a constant flow of activity on the platform, which in turn attracts more projects and creates a bigger ecosystem.